Franklin Gothic Playing Cards

The Franklin Gothic typeface was the third of a series of other sans serif typefaces designed by the ATF. It was considered a standard in the newspaper and advertising fields. It is a conservative design that doesn’t take up too much space. What makes Franklin Gothic unique is the extra bold weight with a combination of subtle irregularities and tapering of strokes near junctions. A character in specific that differentiates this typeface from others is the ear of the lowercase g. The tail of the capital letterform Q is also unique.

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This was a project done for fun, highlighting the unique characters of the Franklin Gothic typeface.